An umbrella showing a brand design portfolio item

StormKing is a range of hi-tech umbrellas produced by Soake UK in Harrogate. The StormKing range of umbrellas are highly resistant to wind and much more durable than your average umbrella.

We were tasked with rebranding the range to better portray the products. And to produce labels for each of the different umbrella models.

The feel of the new logo represents both the brands hi-tech side, as well as it's elegant side.

The labels each feature a different storm scene on the front, with the product information displayed on the back.

Logo design and Brand design portfolio piece
A branded umbrella displaying the logo design of a client
3 tags showing tag design and packaging design
A tag design shown on a flat service
Logo and brand design displayed on an umbrella


I have worked with SquareMorph for many years and I can honestly say that they reliably and consistently produce the highest quality work. They are an absolute pleasure to work with.

Anthony Temporal (Soake UK Ltd)


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